April 19, 2017, Toronto, Ont. – Burnbrae Farms’ Egg Creations Whole Eggs was recently named as a finalist in the 2016 Canadian Grand Prix New Product awards by the Retail Council of Canada (RCC).
The RCC revelled 100 finalists competing for the coveted award earlier this week. These grocery products are the most impressive of all the new grocery products introduced in 2016.
Becoming a Canadian Grand Prix finalist can be a game changing experience for new products. Finalists receive direct and extensive exposure to key retailers, their buyers as well as consumers eager to try the celebrated new items getting all the attention and accolades.
To ensure products were evaluated exclusively on quality and innovation, new to this year's assessment was that all products introduced in 2016 had an equal chance of becoming finalists, regardless of when in the year they were introduced and the size of their distribution.
To become a finalist, a product needed to score at least 70% in judging.
Finalists and winners can use the Canadian Grand Prix logo on their packaging for two years. RCC also supports the awards with extensive consumer and trade support in Canadian Retailer.
Egg Creations Whole Eggs from Burnbrae Farms Ltd., was named a finalist in the food category. To view a complete list of finalists, visit: http://www.rccgrandprix.ca/content/2016-finalists
The winners of the 24th annual Canadian Grand Prix Awards will be announced at the Gala on May 31, 2017 following the second day of Retail Council of Canada's Store Conference, Canada Biggest Retail Conference.
RCC's Grocery Division represents Canada's largest grocery retailers, encompassing over 90% of all grocery sales. It is a source of information, advice and expertise on all matters affecting food retail, including food safety and recall, labelling, nutrition, health and wellness, product packaging, supply chain issues and environmental stewardship. READ MORE
Burnbrae Farms’ Egg Creations Whole Eggs named as a finalist for New Product Award
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