Canadian Poultry Magazine

Jessica Hockaday Aviagen’s new director of quality assurance

By Canadian Poultry magazine   

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Jessica Hockaday is Aviagen's new director of quality assurance. Aviagen

As of Feb. 11, Jessica Hockaday has been named the new director of quality assurance for Aviagen North America. Based in Aviagen’s corporate office in Huntsville, she now reports directly to vice president of veterinary services Eric Jensen.

As director of quality assurance, Hockaday oversees all areas of quality control, from GP farms to customer deliveries, in addition to working with sales and service teams to ensure that North American customers are satisfied with healthy, high-quality parent stock.

She holds a Doctorate of Veterinary Medicine from California’s Western University of Health Sciences, a Master of Science in Veterinary Medicine from Mississippi State University and a Bachelor of Science in Animal Science from California Polytechnic State University.


Additionally, she has acquired extensive research and work experience in poultry diagnostics, disease prevention and biosecurity.

She joined Aviagen as a member of the Veterinary Services department in Elkmont, Ala., where she was employed as an associate veterinarian until her recent appointment.

She has achieved a host of honors and awards from respected industry organizations, such as a preceptorship from the American Association of Avian Pathologists and a lifelong learning award from the California Veterinary Medical Association. Her depth of research and knowledge base has led to multiple speaking invitations from industry organizations.

“Quality Assurance works to continuously improve the methods and parameters involved with our production process,” said Jensen in a press release. “Jessica’s deep commitment to quality and to our customers, coupled with her leadership abilities and expertise, will be of great value in helping us meet this goal.

“I’m pleased to welcome Jessica as our director of quality assurance, and I am confident that she will find success in this new role.” 

Hockaday added, “I am looking forward to having an active role in providing our customers with healthy high-quality chicks that are synonymous with the Aviagen name.

“Being new to this role will be challenging, but I feel that will give me the opportunity to improve upon an already strong system to support our company by ensuring each step in the value chain leads the delivery of the highest product quality.

“As our company grows the demand put on our team will grow as well, but we are up for the challenge and all looking forward to the opportunity.”

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