Name Change for Alberta Egg Producers

March 1, 2012 – The Alberta Egg
Producers have changed its trade name to the Egg Farmers of Alberta to
further enhance the positive perception of eggs and the Alberta egg
industry.

March 1, 2012 – The Alberta Egg Producers have changed its trade name to the Egg Farmers of Alberta to further enhance the positive perception of eggs and the Alberta egg industry.

The organization announced the name change at its annual general meeting on Feb. 28 in Red Deer.  Alberta's egg marketing board said that the rebranding initiative will enable it's messages to resonate more effectively with the public by reinforcing trust in farmers and reconnecting individuals to the farm.

The Egg Farmers of Alberta represent Alberta’s 150+ registered egg farmers.