Virus-ready poultry producer can’t escape supply chain shock

When COVID-19 was declared a pandemic in mid-March, Groupe Westco was ready on the safety side but caught by surprise in their supply chain.

The New Brunswick-based poultry producer, one of the province’s lesser-known business success stories, is a cornerstone of the provincial food supply, raising 80 per cent of the chicken in the province.

So it could never afford to be unprepared for a fast-spreading disease. It just had to ramp up.

For the full story, click here.