Ziggity develops “Poultry Watering U” for producers

Nov. 13, 2013, Middlebury, IN – Ziggity Systems Inc. has launched a new website called “Poultry Watering U” (www.poultrywatering.com) as an educational resource for poultry producers looking for easy-to-digest information about different aspects of poultry watering systems.

As poultry producers look for every edge to maintain top flock performance and to take advantage of new revenue opportunities, such as paw exports, management of poultry watering systems has become more critical than ever.  Poultry Watering U provides articles and videos that explain visually and in clear language how birds drink and the best methods for keeping them at peak health and performance.

The site also seeks to dispel myths about bird water consumption and focuses on practical, reality-tested management practices that Ziggity has found most helpful over its many years as an exclusive provider of poultry watering equipment.

“Poultry watering is all we do and it’s all we study,” said the company. “The bottom line for us has always been what gets the best results. We ask, ‘what can we do, not only with our products, but with our management expertise, to help producers get the results that will enable them thrive in today’s poultry market?’ ”

The site updates older management articles found at www.ziggity.com and includes newer, simplified practices for things such as correctly adjusting water pressure. It also features “watering principles” that can help producers better understand how birds drink and the thinking behind specific practices. “We believe it’s very important for producers to understand not only what to do but why they are doing it,” said the company. “That extra bit of knowledge can be key in some situations.”

From such basic principles, a wide range of topics related to enclosed watering systems will continue to be added to the site over time, under such categories as System Maintenance, Environmental Management, Controlling Disease, Water Quality, Drinker Management, and Equipment Solutions.

“We’ve distilled the best of what we know into this site, covering poultry watering systems with a depth and breadth not seen from any other company,” said Ziggity. “That’s why we’re calling it Poultry Watering U. It will be continually updated and visitors can expect to see helpful videos to show what we’re talking about, providing both overviews and practical step-by-step instructions for specific practices.”

Although there is some product-specific information, the site is designed to be useful to producers using any kind of enclosed watering system.

Visitors can also sign up on the site to receive periodic free e-bulletins from Ziggity highlighting various water management topics and the latest additions to the site.

“It’s all about sharing knowledge. There’s a lot that goes into a good, well-managed system. The more ways we can spread such knowledge throughout the poultry industry, the more everyone can benefit,” said the company.